Advertising famous quotes
Last updated: Sep 5, 2024
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Money coming in says I've made the right marketing decisions
-- Adam Osborne -
Advertising and promotion alone will not sustain a bad product or a product that is not right for the times.
-- Akio Morita -
Advertising is the way great brands get to be great brands.
-- Al Ries -
Strategy and timing are the Himalayas of marketing. Everything else is the Catskills.
-- Al Ries -
I've written books on advertising-cheque books.
-- Alan Sugar -
The advertisement is one of the most interesting and difficult of modern literary forms.
-- Aldous Huxley -
News is what somebody somewhere wants to suppress; all the rest is advertising.
-- Alfred Harmsworth, 1st Viscount Northcliffe -
Sometimes a beautiful face is false advertising
-- Amy Harmon -
Advertising is about norms and values, aspirations and prejudices. It is about culture.
-- Anil Ambani -
What I find most injurious to mankind in modern advertising is the constant appeal to material standards and values, the elevating of material things into an end in themselves, a virtue.
-- Ann Bridge -
advertising confuses values ... By appealing either to fear, or to vanity, or to covetousness, it very skillfully insinuates false values.
-- Ann Bridge -
In Europe, a product must be good, or it will not sell in competition with other products; with you, it is enough to say that it is good, often enough and sufficiently loudly. The keenest competition is not in the making of things but in the advertising of them!
-- Ann Bridge -
Every time I surrender to stress, aren’t I advertising the unreliability of God?
-- Ann Voskamp -
A self-advertising writer is always a self-extinguished writer.
-- Archibald MacLeish -
The power of publicity is more important than advertising.
-- Barbara Corcoran -
Your face is a billboard advertising your philosophy of life!
-- Barbara Johnson -
You really want to get a headache? Try to understand Internet advertising.
-- Barry Diller -
I promised to have no partisan affiliation and no subsidy except advertising.
-- Benjamin Day -
Companies spend twenty, thirty, forty percent of revenues on advertising to brand their product and to get, essentially, acquire customers cheaply. You get a lot of exposure on something like this.
-- Bill Wyman -
I feel the film companies should pay for proper advertising to see that the movie will sell, instead of putting it on our backs.
-- Billy Crudup -
Advertising companies hire the very brightest, wittiest young people to write for them. Not one single sentence of it is worth repeating. Why? Because it wasn't meant.
-- Brenda Ueland -
I had never thought of advertising as a life work, though I had on the side, written some very successful copy.
-- Bruce Barton -
As a profession advertising is young; as a force it is as old as the world.
-- Bruce Barton -
Advertising degrades the people it appeals to; it deprives them of their will to choose.
-- C.P. Snow -
Mass demand has been created almost entirely through the development of advertising.
-- Calvin Coolidge -
News represents another form of advertising, not liberal propaganda.
-- Christopher Lasch -
Neoclassical economics insists that advertising cannot force consumers to buy anything they don't already want to buy.
-- Christopher Lasch -
We should all reevaluate advertising that contradicts what we know to be the truth; especially when the ads are harmfully manipulative.
-- Christy Turlington -
Advertising does something important as a sector - culturally and especially economically
-- Chuka Umunna -
We have to move from making good advertising, to making advertising good.
-- Cindy Gallop -
People love advertising in particular but they hate advertising in general.
-- Cindy Gallop -
When I give talks like the one I'm going to give at the Changing Advertising Summit, one of the points I often make to the audience is that I'm not one of those speakers who stands in front of the audience and pontificates - everything I talk about I'm actually doing myself. I'm living it.
-- Cindy Gallop -
Impressive claims are made far more impressive by making them exact
-- Claude C. Hopkins -
Advertising is much like war, minus the venom
-- Claude C. Hopkins -
If a claim is worth making, make it in the most specific way
-- Claude C. Hopkins -
The weight of an argument may often be multiplied by making it specific
-- Claude C. Hopkins -
The time has come when advertising in some hands has reached the status of a science.
-- Claude C. Hopkins -
The only purpose of advertising is to make sales. It is profitable or unprofitable according to its actual sales.
-- Claude C. Hopkins -
The compass of accurate knowledge directs the shortest, safest, cheapest course to any destination
-- Claude C. Hopkins -
We cannot go after thousands of men until we learn now to win one
-- Claude C. Hopkins -
In the old days, advertisers ventured on their own opinions. The few guess right, the many wrong. Those were the time of advertising disaster
-- Claude C. Hopkins -
Scientific advertising has altered many old plans and conceptions. It has proved many long established methods to be folly
-- Claude C. Hopkins -
Television is more of a business. You can't take as many risks, because there's so many channels now, and the advertising's dropping.
-- Dana Delany -
Jackson was not a religious man when he came to Lexington.
-- Daniel Harvey Hill -
The force of the advertising word and image dwarfs the power of other literature in the 20th century.
-- Daniel J. Boorstin -
Infiniti ads are part of an exciting new trend called "Advertising Whose Sole Purpose Is to Irritate You."
-- Dave Barry -
Advertising will get more and more targeted until it disappears, because perfectly targeted advertising is just information.
-- Dave Winer -
It did what all ads are supposed to do: create an anxiety relievable by purchase.
-- David Foster Wallace -
The real future of the Hispanic targeted media and advertising is in English.
-- David Morse -
You don’t have to spend a jillion dollars on advertising to get your word out. What matters is that customers have a good experience with your product at every single point of contact.
-- David Neeleman -
The more informative your advertising, the more persuasive it will be.
-- David Ogilvy -
If you can’t advertise yourself, what hope do you have of advertising anything else?
-- David Ogilvy -
The psychiatrists say that everybody should have a hobby. The hobby I recommend is advertising
-- David Ogilvy -
Every advertisement should be thought of as a contribution to the complex symbol which is the brand image.
-- David Ogilvy -
Never stop testing, and your advertising will never stop improving.
-- David Ogilvy -
Always play for the worst case scenario..If it is the best you'll win anyway
-- David Trott -
Time spent in the advertising business seems to create a permanent deformity like the Chinese habit of foot-binding.
-- Dean Acheson -
I've never done any advertising because I feel I am in a position of trust, and that has been very liberating
-- Delia Smith -
So I took it as a very positive sign that the club came to me rather than the other way round.
-- Dennis Bergkamp -
You know why Madison Avenue advertising has never done well in Harlem? We're the only ones who know what it means to be Brand X.
-- Dick Gregory -
Sure I eat what I advertise. Sure I eat Wheaties for breakfast. A good bowl of Wheaties with bourbon can't be beat.
-- Dizzy Dean -
Can the life of the time be caught in an advertisement? Is that how it is, really, in the meadows of the world?
-- Donald Barthelme -
Marketing is what you do when your product is no good.
-- Edwin Land -
There is no failure except the failure of trying.
-- Elbert Hubbard -
Mass consumption, advertising, and mass art are a corporate Frankenstein; while they reinforce the system, they also undermine it.
-- Ellen Willis -
I left advertising as fast as I could in 1961. And I haven't ever thought about going back.
-- Elmore Leonard -
The enemies of advertising are the enemies of freedom.
-- Enoch Powell -
Breakthrough Advertising is not about building better mousetraps. It is, however, about building larger mice - and then building a terrifying fear of them in your customers.
-- Eugene Schwartz -
Good advertising is written from one person to another. When it is aimed at millions it rarely moves anyone.
-- Fairfax M. Cone -
Advertising is what you do when you can't go see somebody. That's all it is.
-- Fairfax M. Cone -
A desirable advertisement will be reasonable, but never dull ... original, but never self-conscious ... imaginative, but never misleading.
-- Fairfax M. Cone -
Censorship is advertising paid by the government.
-- Federico Fellini -
Advertising is a business within a business and the man who neglects it will soon find himself with a business without a business.
-- Frank Farrington -
I do not read advertisements. I would spend all of my time wanting things.
-- Franz Kafka -
We are generally pleased that we were able to report a solid quarter in a tough advertising environment,.
-- Gary Pruitt -
Advertising is the fuel of enterprise.
-- George Arthur French -
Advertising, an art, is constantly besieged and compromised by logicians and technocrats, the scientists of our profession who wildly miss the main point about everything we do…
-- George Lois -
News is something somebody doesn't want printed; all else is advertising.
-- George Orwell -
As with the Christian religion, the worst advertisement for Socialism is its adherents.
-- George Orwell -
There are always protests, whether you do something good or bad. Even if you do something beneficial, people say you do it because it's advertising.
-- Giorgio Armani -
"Terrorism" is a metaphor, it's an abstract noun. It's like having a war on dandruff. It's something from advertising, it's meaningless.
-- Gore Vidal -
Although contemporary advertising is relatively young, it already has a considerable tradition. Each new ad is encountered against a background of thousands of earlier ads.
-- Guy Cook -
The vocation of each writer is to describe the world as he or she sees it; anything more than that is advertising.
-- Hanif Kureishi -
One thing we didn't know in 1996 is that it's very, very difficult, if not impossible, to sustain a culture with online advertising.
-- Howard Rheingold -
Advertising in the past has been predicated on a mass market and a captive audience.
-- Howard Rheingold -
A lot of the advertisement is done by saying: first of all, have a complex about who you are.
-- Isabella Rossellini -
Living in an age of advertisement, we are perpetually disillusioned.
-- J. B. Priestley -
Denunciations of the manipulativeness of advertisers can unfortunately all too easily be turned on their heads into denunciations of the gullibility of consumers. Both are forms of scapegoating, neither accomplishes anything.
-- J. M. Coetzee -
Advertising is the principal reason why the business person has come to inherit the earth.
-- James Adams -
I have raced against the clock since I went into advertising at the age of eighteen.
-- Jan Karon -
Back in the day I was doing runway, editorial, advertising, spokesmodeling, and public appearances. Those are five different categories.
-- Janice Dickinson -
I mean, you can't have advertising be the only official business of the information economy if the information economy is going to take over.
-- Jaron Lanier
