"Never stop testing, and your advertising will never stop improving."

--

David Ogilvy

#Business Quotes #Advertising Quotes #Testing Quotes

“It makes sense for people who are good at fighting to go out and do it-because if they're good at it, that means the fewest number of other people die.”
“When we played softball, I'd steal second base, feel guilty and go back.”
“I've always been a procrastinator.”
“Few fears are rational.”

Source : Joan Slonczewski (2000). “A Door Into Ocean”, p.101, Macmillan
“Art supplies constantly to contemplation what nature seldom affords in concrete experience - the union of life and peace.”
“I believe that having something new happen, no matter how small, is what makes for a healthy day, no matter how many days may be left.”
“He crouched at the car window and looked in. 'What a lovely family you have. What a charming family. They're all lovely. Except for that one.' His finger jabbed the glass. 'That one's a bit ugly.”
“I get quite lazy about cooking because when I come back from work it is the last thing I want to do, really is spend loads of time cooking.”

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