"Breakthrough Advertising is not about building better mousetraps. It is, however, about building larger mice - and then building a terrifying fear of them in your customers."

-- Eugene Schwartz

#Advertising Quotes #Building Quotes #Breakthrough Quotes

“.. . . would I were In Grantchester, in Grantchester!”
“I cant believe anybody would celebrate a holiday where a jolly prowler breaks into your house and leaves gifts.”
“We sing for these kids who don't have a thing.”
“I will write a book one day about how I feel about every aspect of Emily Stone. She's a full genius. She has found her genius and is giving it all so fully and beautifully. I think everyone who works with her, brushes shoulders with her, or even makes eye contact with her, gets a shot of sunshine.”

Source : "Andrew Garfield on Emma Stone: 'Anyone Who Works With Her Gets Shot With Sunshine'". www.justjaredjr.com. April 29, 2014.
“You can't ever approach a book as a complete virgin, certainly not if you're a critic. There is a lot of bad faith out there. That's why I finally trained myself not to look at this stuff anymore, because it doesn't do me any good to see myself either praised or attacked.”
“They will have the World to be in Large, what a Watch is in Small; which is very regular, and depends only upon the just disposing of the several Parts of the Movement.”
“Within each experience of pain or negativity is the opportunity to challenge the perception that lies behind it, the fear that lies behind it, and choose to learn with wisdom. The fear will not vanish immediately, but it will disintegrate as you work with courage. When fear ceases to scare you, it cannot stay. When you choose to learn through wisdom, to evolve consciously, your fears surface one at a time in order for you to exorcise them with inner faith. This is how it happens. You exorcise your own demons.”
“He was so good with the kids on the set. He just knew exactly how to handle them. The baby would cry and Vin would hold him and do all these weird sounds and the baby would stop crying. It was really cute.”

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