Marty Neumeier famous quotes

Last updated: Sep 5, 2024

Designers don't actually solve problems. They work through them.
-- Marty Neumeier

#Design #Problem #Designer
The best design tool is a long eraser with a pencil at one end.
-- Marty Neumeier

#Long #Design #Tools
The most innovative designers consciously reject the standard option box and cultivate an appetite for thinking wrong.
-- Marty Neumeier

#Thinking #Design #Boxes
To achieve originality we need to abandon the comforts of habit, reason, and the approval of our peers, and strike out in new directions.
-- Marty Neumeier

#Peers #Approval #Comfort
A brand is a personâ€™s gut feeling about a product, service or organization
-- Marty Neumeier

#Organization #Feelings #Guts
Brand is not what you say it is. Itâ€™s what they say it is.
-- Marty Neumeier

#Brands
Branding is the process of connecting good strategy with good creativity.
-- Marty Neumeier

#Creativity #Strategy #Branding
The narrow gauge mindset of the past is insufficient for todayâ€™s wicked problems. We can no longer play the music as written. Instead, we have to invent a whole new scale.
-- Marty Neumeier

#Past #Play #Wicked
When enough individuals arrive at the same gut feeling, a company can be said to have a brand.
-- Marty Neumeier

#Feelings #Enough #Individual
A genius is someone who can tolerate the discomfort of uncertainty while generating as many ideas as possible.
-- Marty Neumeier

#Ideas #Genius #Tolerate
The central problem of brand-building is getting a complex organization to execute a simple idea.
-- Marty Neumeier

#Simple #Organization #Ideas

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