Chip Heath famous quotes

Last updated: Sep 5, 2024

The Curse of Knowledge: when we are given knowledge, it is impossible to imagine what it's like to LACK that knowledge.
-- Chip Heath

#Impossible #Imagine #Given
Success emerges from the quality of the decisions we make and the quantity of luck we receive. We can't control luck. But we can control the way we make choices.
-- Chip Heath

#Choices #Decision #Luck
The more hooks an idea has, the better it will cling to memory.
-- Chip Heath

#Memories #Ideas #Hook
The most basic way to get someone's attention is this: Break a pattern.
-- Chip Heath

#Attention #Patterns #Way
The first problem of communication is getting people's attention.
-- Chip Heath

#Communication #People #Firsts
Anger prepares us to fight and fear prepares us to flee.
-- Chip Heath

#Fear #Anger #Fighting
Change is hard because people wear themselves out. And thatâ€™s the second surprise about change: What looks like laziness is often exhaustion.
-- Chip Heath

#People #Looks #Laziness
The more we reduce the amount of information in an idea, the stickier it will be.
-- Chip Heath

#Ideas #Information
To make our communications more effective, we need to shift our thinking from "What information do I need to convey?" to "What questions do I want my audience to ask?
-- Chip Heath

#Communication #Thinking #Needs
Whatâ€™s working, and how can we do more of it?
-- Chip Heath
Just look for a strong beginning and a strong ending and get moving.
-- Chip Heath

#Strong #Moving #Looks
Once we know something, we find it hard to imagine what it was like not to know it.
-- Chip Heath

#Imagine
This is the biggest problem in analytics today.
-- Chip Heath

#Today #Problem #Analytics
Most analysts are SO SMART and have amazing ideas, but they can't convey their genius ideas to others.
-- Chip Heath

#Smart #Ideas #Genius
Create a need for closure.
-- Chip Heath

#Needs #Closure
When youâ€™re at the beginning, donâ€™t obsess about the middle, because the middle is going to look different once you get there.
-- Chip Heath

#Different #Looks #Middle
When people know the desired destination, theyâ€™re free to improvise, as needed, in arriving there.
-- Chip Heath

#People #Arriving #Destination
What questions do I want my audience to ask?
-- Chip Heath

#Want #Audience
Lots of us have expertise in particular areas. Becoming an expert in something means that we become more and more fascinated by nuance and complexity. That's when the Curse of Knowledge kicks in, and we start to forget what it's like not to know what we know.
-- Chip Heath

#Mean #Experts #Nuance
What looks like resistance is often a lack of clarity.
-- Chip Heath

#Looks #Resistance #Clarity
The Aha! experience is much more satisfying when it's preceded by the huh experience.
-- Chip Heath
Grit is not synonymous with hard work. It involves a certain single-mindedness. An ungritty prison inmate will mount a daring new escape attempt every month, but a gritty prison inmate will tunnel his way out one spoonful of concrete at a time. Grit
-- Chip Heath

#Hard Work #Tunnels #Grit
Whatâ€™s broken, and how do we fix it?
-- Chip Heath

#Broken
Mental simulation is not as good as actually doing something. But it's the next best thing. And the right kind of a story is a simulation.
-- Chip Heath

#Stories #Next #Kind
One of my favorite bloggers who can articulate his ideas clearly is Avinash Kaushik. The only problem? His ideas are so awesome his posts are a mile long, but I promise they are worth the time.
-- Chip Heath

#Ideas #Long #Promise
There's no such thing as a passive audience.
-- Chip Heath

#Passive #Audience
Many armies fail because they put all their emphasis into creating a plan that becomes useless ten minutes into the battle
-- Chip Heath

#Army #Creating #Battle

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