Kenneth Roman famous quotes

Last updated: Sep 5, 2024

Advertising is judged not by what it says, but by what the consumer thinks it says.
-- Kenneth Roman

#Thinking #Advertising #Consumers

Americans think the only funny Brits are John Cleese, Benny Hill and whoever makes our toothpaste. They're not laughing with us, they are laughing at us.
Think it over, think it under.
Sometimes a beautiful face is false advertising
When you focus on the consumer, the consumer responds.
Consumers deserve to know exactly what they're getting for their money when they sign-up for a 4G data plan.
In e-commerce, your prices have to be better because the consumer has to take a leap of faith in your product.
There is now more pressure on consumers than there has ever been and it is not sustainable.
One of the trends weâ€™re seeing in food and agriculture is more and more consumers wanting to know things about their food and where and how itâ€™s grown and whatâ€™s in it,
Put your consumers in focus, and listen to what they're actually saying, not what they tell you.
Today the future occupation of all moppets is to be skilled consumers.

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