Herb Lubalin famous quotes
50 minutes ago
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You can do a good ad without good typography, but you can't do a great ad without good typography.
-- Herb Lubalin -
Sometimes you sacrifice legibility to increase impact.
-- Herb Lubalin -
Typography can be as exciting as illustration and photography.
-- Herb Lubalin -
The better people communicate, the greater will be the need for better typography-expressive typography.
-- Herb Lubalin
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I don't think that success is the premise to what is good or bad.
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I'm very much a word person, so that's why typography for me is the obvious extension. It just makes my words visible.
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You can do a good ad without good typography, but you can't do a great ad without good typography.
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All typefaces are historical.
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The Ardent Hymn that Unites Peoples.
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Ads shouldn't be in people's way.
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So what starts is ad hoc and you never know where it's going to lead, so it's important to keep an open mind about those things.
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Ad astra per aspera. Translated: "to the stars through difficulties".
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Ten bajillion product ads notwithstanding, your looks are another thing that's basically genetic.
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Facebook and Myspace are the U.S. audience, which is tried and true when it comes to being susceptible to ads.
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