"Customers want brands that are narrow in scope and distinguishable by a single word, the shorter the better."

-- Al Ries

#Business Quotes #Want Quotes #Scope Quotes

“Practically everyone now bemoans Western man's sense of alienation, lack of community, and inability to find ways of organizing society for human ends. We have reached the end of the road that is built on the set of traits held out for male identity-advance at any cost, pay any price, drive out all competitors, and kill them if necessary.”

Source : Jean Baker Miller (2012). “Toward a New Psychology of Women”, p.88, Beacon Press
“However much I may be impressed by the difference between a star and the dark space around it, I must not forget that I can see the two only in relation to each other, and that this relation is inseparable.”
“Karaoke is the great equalizer.”

Source : Aisha Tyler (2005). “Swerve: Reckless Observations of a Postmodern Girl”, Plume Books
“Once you win the Cup once, you feel like it's yours. You don't want to give it up.”
“Fifty years is the long time to think about a thinker's relevance or to think of the relevance of their work to a contemporary period.”
“Working on music is the funnest thing for me, and I love it, and I could do it all day, all night.”
“I'm thrilled we've got a new single out, as singles were the way I first got into music as a child.”
“I am forced to the conclusion that modern medicine does not know it all.”

You may also like:

David A. Aaker
Consultant
David Allen
Consultant
David Ogilvy
Businessman
George S. Clason
Writer
James C. Collins
Author
Marty Neumeier
Author
Philip Kotler
Author
Seth Godin
Author
Theodore Levitt
Economist