Hartmut Esslinger famous quotes

The people in business must understand what they can achieve with designers. Designers have to understand that they really must deliver to business not just beautification, or another form of it, but substantial change.
-- Hartmut Esslinger

#People #Designer #Achieve

Today is what's thought about long ago. Now today we have to project, think, experiment, prototype the future.
-- Hartmut Esslinger

#Thinking #Long #Today

In Europe you learn not to fail, and in America you fail to learn. You need failure.
-- Hartmut Esslinger

#Europe #America #Needs

Increasingly, corporations will look to advertising agencies for direction. Without an understanding of brand creation, messaging, and strategy, today's designers are destined to become the haidressers of tomorrow's creative environments-great for styling but light on strategy.
-- Hartmut Esslinger

#Agency #Light #Design

Good design should reflect a sense of human history-some aspect of where we've come from.
-- Hartmut Esslinger

#Design #Should #Aspect

We must see what in the Israeli identity - in the Israeli - we can give to other people rather than speaking so often of taking, expanding territory.

People who deal with life generously and large-heartedly go on multiplying relationships to the end.

I had a lot of fun with my costume designer.

I don't think you can be a designer if you don't care.

I never intended being a business person I wanted to be a fashion designer.

I was thrilled when a designer shop assistant said I was a size smaller than Madonna!

I meet the designers very often, we discuss the products, they show me their ideas, we discuss the ad campaigns and every new invention that we can find for the future.

If you haven't read Alan Fletcher's The Art of Looking Sideways you should be arrested for calling yourself a Designer

It must be poor life that achieves freedom from fear.

To achieve contact with reality is not to transport oneself elsewhere; it is not transcendence but thorough immersion in one's surroundings - a reality which is neither purely physical nor metaphysical, but both at once.