Carol White famous quotes

Last updated: Sep 5, 2024

What I always tell my clients is to put yourself in your potential customer's shoes - what would you want to hear about this story/book and does this [marketing material] deliver that information?
-- Carol White

#Book #Shoes #Marketing

One has to ascertain the right path for his activities by following in the footsteps of great saintly persons and books of knowledge under the guidance of a spiritual master.
When I step into a character's shoes, I don't judge them. I make a conscious effort not to look from the outside in but look from the inside out, and when you do that it allows you to feel and sense things more, and act and react from a core, you know?
All the things I thought I was - simple and plain and sometime funny - are very small words. They do not begin to describe me. They do not begin to express what is inside of me. I have value, and I have worth. I cannot be replaced like old shoes or taken for granted like tap water.
A shoe that fits one person pinches another.
I actually did use to sell shoes.
The death of any man aged 56 is very sad for his widow and family. And no one would deny that Steve Jobs was a brilliant and highly innovative technician, with great business flair and marketing ability.
If you can build a powerful brand, you will have a powerful marketing program. If you CAN'T then all the advertising, fancy packaging, sales promotion and public relations in the world won't help you achieve your objective.
War and marketing have many similarities.
It will take very sophisticated marketing to achieve our aim of bringing more black people into the theater.
Avon invented the concept of direct marketing and direct selling beauty. And that's still very valid to us. We'll have a firm that will be around for another 114 years as strongly as it was the first 114.

Carol White famous quotes

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