"What I always tell my clients is to put yourself in your potential customer's shoes - what would you want to hear about this story/book and does this [marketing material] deliver that information?"

-- Carol White

#Book Quotes #Shoes Quotes #Marketing Quotes

“Good intentions and earnest effort are not enough. Only Jesus can make an otherwise futile life productive.”
“Fate and temperament are the names of a concept.”
“Athletic ability can be taken away like that. It can all end in a heartbeat.”
“I think that few people are aware how early it is right to respect the modesty of an infant.”
“Studies have been done showing that there really are gender differences, that women do bring more congeniality and compromise to the table.”

Source : "Kelley softens tone in new books" by Patrick Gavin, www.politico.com. February 07, 2013.
“Drugs, alcohol and ego. They are a bad mix.”
“The only 'good' learning is that which is in advance of development.”
“It's become very popular in contemporary films to have the twist ending.”

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