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If the president is going to use so much language of theology and the Bible, then let's use that language for a serious discussion about the war in Iraq. And that was never done.
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A brand should strive to own a word in the mind of the consumer.
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Anybody who French bashes just might as well wear a badge that says 'I am a follower! I don't think for myself and I have no idea what I'm talking about.' That would be a French basher.
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Testing children until they cry is a bad idea. It is an educational malpractice.
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Freedom has cost too much blood and agony to be relinquished at the cheap price of rhetoric.
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Sometimes humour is all we have to say the things that can't be said.
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Bottom line is, I didn't return to Apple to make a fortune. I've been very lucky in my life and already have one. When I was 25, my net worth was $100 million or so. I decided then that I wasn't going to let it ruin my life. There's no way you could ever spend it all, and I don't view wealth as something that validates my intelligence.
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I try to find stories that I would think that everyone would find interesting, and just a good entertaining story, and then if I can find a story that has a raison d'etre behind it that I feel is important then that's the best for me.
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The brain is a far more open system than we ever imagined, and nature has gone very far to help us perceive and take in the world around us. It has given us a brain that survives in a changing world by changing itself.
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I suddenly realised, hey, I'm not a lazy idiot, I'm an idler! It's something to aspire to, it's part of the creative process! That's fantastic!
