John Treasure famous quotes

Advertising is in essence simply a means of communication through mass media which is available to anyone who can pay for it. It is, in this sense, rather like electricity, which can be used to work a refrigerator or a dentist's drill.
-- John Treasure

#Business #Communication #Mean

Advertising and the free society are closely connected. Advertising helps to make a free society remain so by increasing competition, and by helping to maintain the freedom of the mass media themselves. The free society is one where advertising and advertising agencies are likely to be in considerable demand, though it is true that even in a totally centralist society there would still be a need for organisations and people to have access to mass communication media.
-- John Treasure

#Business #Communication #Media

Well, fancy giving money to the Government! Might as well have put it down the drain.

If you are looking for a kindly, well-to-do older gentleman who is no longer interested in sex, take out an ad in The Wall Street Journal.

Art is not the spiritual side of business.

We are living in an era in which billions of people are grappling to promote communication, tolerance, and understanding over the more destructive forces of war, terrorism, and political chaos that have characterized the beginning of the 21st Century.

Communication is an offering. When you tell someone your truth, you must release your expectation of what the other person should do with it. They may thank you profusely, love you forever, argue with you, or ignore you. It doesn't matter. Of course we hope the gift will be received with appreciation and thanks. But if it isn't we must not dictate. We've done our part, and we must trust the universe to do the rest.

A country scratching a lazy irritation at sagging doorjambs and late trains, whose greatest attribute is a collective, smelly tolerance, where a chap will put up with almost everything, which means he won't care about anything enough to get out of a chair.A country of public insouciance and private, grubby guilt, where you can believe anything as long as you don't believe it too fervently. A country where the highest aspiration is for a quiet life.

The whole bible is the working out of the relationship between God and man. God is not a dictator barking out orders and demanding silent obedience. Were it so, there would be no relationship at all. No real relationship goes just one way. There are always two active parties. We must have reverence and awe for God, and honor for the chain of tradition. But that doesn't mean we can't use new information to help us read the holy texts in new ways.

The survival of democracy depends on the renunciation of violence and the development of nonviolent means to combat evil and advance the good.

The principle of Parliamentary sovereignty means neither more nor less than this, namely, that Parliament thus defined has, under the English constitution, the right to make or unmake any law whatever; and, further, that no person or body is recognised by the law of England as having a right to override or set aside the legislation of Parliament.

There are a billion people in China. It's not easy to be an individual in a crowd of more than a billion people. Think of it. More than a billion people. That means even if you're a one-in-a-million type of guy, there are still a thousand guys exactly like you.