"According to the estimate of a prominent advertising firm, above 90 per cent, of the earning capacity of the prominent nostrums is represented by their advertising. And all this advertising is based on the well-proven theory of the public's pitiable ignorance and gullibility in the vitally important matter of health."

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Source : Samuel Hopkins Adams (1912). “The Great American fraud”

Samuel Hopkins Adams

#Ignorance Quotes #Drug Quotes #Important Quotes