"Good communication is not just data transfer. You need to show people something that addresses their anxieties, that accepts their anger, that is credible in a very gut-level sense, and that evokes faith in the vision."

--

Source : John P. Kotter, Dan Cohen (2013). “The Heart of Change: Real-Life Stories of How People Change Their Organizations”, p.70, Harvard Business Press

John P. Kotter

#Communication Quotes #Data Quotes #People Quotes