"Whether it's Facebook or Google or the other companies, that basic principle that users should be able to see and control information about them that they themselves have revealed to the companies is not baked into how the companies work. But it's bigger than privacy. Privacy is about what you're willing to reveal about yourself."

Source : "5 Questions with Eli Pariser, Author of ‘The Filter Bubble’". Interview with Bryan Walsh, techland.time.com. May 16, 2011.

Eli Pariser

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