"Commercialism is the blemish on the fair face of American life. Fighting against the terrible conditions of the explorer and pioneer, our forefathers had little time to think of beauty. Hearts and heads became as hardened to the more gracious things of life as did their bodies against physical hardship. Little by little, as nature yielded before the dynamite of their wills, life began to express itself in the same hard terms, and the great commerce of a New World bent everything to its indomitable will."