"If we are paying attention to something, it's important. That's how we decide to pay attention. But a communicator can reroute our attention to something that isn't important, but make it seem important as a consequence."

--

Source : Source: www.pbs.org

Robert Cialdini

#Important Quotes #Attention Quotes #Pay Attention Quotes

“We have to make sure, at Apple, that we stay true to focus, laser focus - we know we can only do great things a few times, only on a few products.”
“What, sir, would the people of the earth be without woman? They would be scarce, sir, almighty scarce.”
“I could trust a fact and always cross-question an assertion.”
“There has at least been a serious effort on the Turkish side to prevent people from setting off for Europe. Recently, only about 100 people have been arriving in Greece per day. Last year, it was several thousand daily at times. This effort can, however, also very quickly dwindle.”
“We all stood and gathered our backpacks and I looked at the floor around my chair to make sure I hadnâ€™t dropped anything. I was terrified of unwittingly leaving behind a scrap of paper on which were written all my private desires and humiliations. The fact that no such scrap of paper existed, that I did not even keep a diary or write letters except bland, earnest, falsely cheerful ones to my family (We lost to St. Francis in soccer, but I think weâ€™ll win our game this Saturday; we are working on self-portraits in art class, and the hardest part for me is the nose) never decreased my fear.”
“There is no such thing as high returns without risk.”
“To be sure, governments will remain critical to any comprehensive effort to save our planet.”

Source : "America’s Young Minds: A Neglected Renewable Resource" by Lawrence Bender, www.huffingtonpost.com. March 14, 2012.
“A trustworthy marriage has weathered temptation and anger and jealousy, resentment, self-righteousness and a little bit of selfishness. When you get over and get through that, then maybe you can see the light to love.”

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